LA-based Latinx creative with a passion for rethinking how brands communicate within the modern cultural experience.
Serial hobbyist and rising karaoke star.
Are.na
LA-based Latinx creative with a passion for rethinking how brands communicate within the modern cultural experience.
Serial hobbyist and rising karaoke star.
Are.na
ROCKY WETZLER
BRAND STRATEGY
Voice development and copywriting for a luxury kitchen appliance brand to refine its buying experience.
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Rebrand, research, and naming for social media “CleanTok” creator.
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Boutique hotel rebrand infused with local charm and rooted in legacy storytelling.
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Developed mock creative campaign for Barkley x Motel 6 via The 4A’s MAIP Fellowship 2023 Competition (WINNER)
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Student work presented to the Deutsch and Taco Bell creative media teams.
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On-set food and prop styling for commercial photo and video.
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Art direction intern on PetSmart holiday campaign.
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Side quests...
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